Hotel Angeleno
We are NOT Square
Hotel Angeleno, the iconic independent boutique hotel nestled in the heart of West Los Angeles, embarked on an extensive multi-million dollar renovation project with the objective of revitalizing and repositioning its esteemed brand.
Services: Brand Strategy, Logo Development, Print Design
A Modern Look
The strategic refresh of Hotel Angeleno’s logo, brand colors, and the distinctive tagline “We are NOT Square” has successfully elevated the brand to new heights, embodying a contemporary, clean, and vibrant aesthetic. This comprehensive endeavor encompassed various aspects of the brand identity. The result is a cohesive and compelling visual experience that resonates with the hotel’s target audience, igniting a fresh wave of excitement and establishing Hotel Angeleno as a beacon of modern sophistication.
